Aloha Market

April 26-28/SOHO – A Taste of Hawaiʻi. Shopify NYC’s activation space in SoHo will transform into a celebration of Hawai’i and Lei Day (May Day in Hawai’i) with Aloha Market Powered by Mana Up, an immersive three-day pop-up event. Presented by worldwide e-commerce platform Shopify and Mana Up, an economic development initiative and accelerator program designed to grow local product companies and help them scale globally, Aloha Market will feature products from over 40 Hawaiʻi-based companies, plus events and activations from lei making and food product tastings to live cooking demos and much more!

Waikīkī SPAM JAM®

April 27/Oʻahu — The 20th annual Waikīkī SPAM JAM® will celebrate Hawai’i’s ongoing love for, of course, SPAM®, with local Waikīkī restaurants offering creative SPAM® dishes. Attendees will find food and retail booths, custom festival T-shirts, arts and craft vendors, keiki activities and appearances by SPAMMY™ characters and friends. The event benefits Hawai’i Foodbank — the state’s largest nonprofit feeding those in need — the Waikīkī Community Center, and the Visitor Aloha Society of Hawaiʻi. www.SpamJamHawaii.com

Lei Day Celebration

May 1/O’ahu) — As one of Hawai’i’s most emblematic symbols of aloha, lei — and the crafting of lei — have been celebrated in the Hawaiian Islands on Lei Day since 1927. The City and County of Honolulu’s official Lei Day event is held at Kapi’olani Park in Waikīkī, honoring lei and the traditions surrounding it with festivities, including pageants and competitions for lei queen and the crafting of colorful, fragrant flower lei. www.HonoluluParks.com